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I'm So Puffy Shampoo

I'm So Puffy Shampoo

Regular price €16,90 EUR
Regular price Sale price €16,90 EUR
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  • Deep-Cleansing Shampoo For Puffy Coats - Get your pup ready for the Show with I’m So Puffy Shampoo. Leave their coat puffy, texturized, and easy to manage.

  • Deep Nourishment for Stronger Hair - Contains keratin and vitamins, which strengthen hair, prevent breakage, and leave the coat looking luscious. Ideal for maintaining the vibrant, healthy look of your puppy's coat.

  • Hypoallergenic Soothing Formula for Dry Skin & Dandruff - Our shampoo's hydrating properties not only relieve itching but also effectively combat flaking and dandruff. Packed with moisturizing ingredients, this hypoallergenic formula provides ultimate comfort and care for your puppy's skin, promoting a healthy, itch-free coat.

  • Highest Quality Ingredients - this shampoo is completely pet-friendly and free of harsh preservatives, SLS, parabens, and silicones. Rest easy knowing you're using a safe product on your pet.

  • Formulated For Professional Usage - For the ultimate show-dog finish with massive volume, use our 'I'm So Puffy' Shampoo, followed by the So Posh I'm So Puffy Conditioner. This professional-grade duo guarantees a voluminous and radiant coat, just like a show dog. With SO POSH products, give your furry friend the luxurious treatment they truly deserve.

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Introducing I’m So Puffy Shampoo - the perfect solution for, you guessed it, puffy coats. This shampoo is enriched with keratin, which helps strengthen hair and prevent breakage, while leaving the coat looking luscious. Not only does it make your pup look and feel amazing, but it also soothes dry skin with its hydrating properties, leaving your furry friend feeling comfortable and refreshed.

Follow-up with I'm So Puffy Conditioner for maximum wow.

At So Posh, we understand the importance of using high-quality, pet-friendly ingredients. That's why our shampoo is completely free of harsh preservatives, SLS, and parabens. You can rest easy knowing you're using a safe product on your pet.

I'm So Puffy is formulated to meet the needs of professionals. It will leave your Poodle or Bichon (or any breed with a puffy coat) looking absolutely stunning with massive volume and texture. Be ready to turn heads at the show or walk down the street.

With a 1:8 concentrate formula, a little bit of this shampoo goes a long way.


  • Poodle
  • Bichon Frise
  • Pomeranian
  • Samoyed
  • any other dog whose coat needs to be built up


Aqua, Coconut-Based Cleanser, Rapeseed Oil, Vitamin E, Glycerin, Sea Salt, Fragrance, Preservative

How To Use?

  • Dilute up to 1:8 in a mixing bottle (or any container)
  • Pour over the coat and rub it in
  • Rub some more, your pup deserves it
  • Rinse properly

You are now ready to apply the conditioner.

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Customer Reviews

Based on 18 reviews
Anastasija Lobačova (Riga, LV)
Super volume and easy scissors work with this shampoo

This shampoo is perfect for poodles to make volume and then make scissor work. Recommend !

Tiina K (Cincinnati, US)
Irreplaceable find for show poodle owner!

When I´m prepping my poodles for dog shows, I appreciate safe products that make grooming easy and the end result has to look flawless. So Puffy Shampoo and Conditioner are a game-changer in our show routine. This luxurious combo gives amazing shine, great texture and luscious volume, all we need to look smashing in the ring!

Marija V.

Great product that is perfect for my dog's coat.

Thank you for making our coat look perfect at the European Championships.

Viola M.

When we travel with dog, always easy to wash with this product!

Viola M.

Always dog’s hair looks better and better!